Atlas Golfed



The Atlas Foundry at 131 S. Livernois Avenue is another of the many old buildings in the Delray area of Detroit that will soon be demolished to "make way" for the new international bridge to Canada, so I felt it important to try and document it before that happens.

Image from Google Streetview
Since I used to work at Historic Fort Wayne, I inadvertently watched this building almost daily for the better part of a decade. While passing by I never saw any activity there nor any openings I might be able to exploit, until one day when I noticed all the bay doors flung wide open. I assumed it had just been cleaned out and might be the next victim of the wrecking ball, so I went in.


According to ancient Greek myth, Atlas was one of the Titans...his name means "endurance." He was punished by Zeus, and made to hold the weight of the entire world up on his shoulders for all eternity for leaving the toilet seat up in Hera's guest bathroom at Mount Olympus. But because he did such a good job with holding the Earth up, Zeus eventually let Atlas off on good behavior and paroled him into a work release program where he held a menial job in this hot, dirty foundry in Detroit for the remainder of eternity. That was how this foundry got its name.


Sadly, when the foundry closed in 1986, Atlas was left homeless on the streets. With nowhere else to go, he eventually got into crack cocaine, frequently went in and out of prison, and was finally killed by Detroit Police while holding up a coney island.

Clearly this was all Obama's fault, but let's rewind for a moment...


Livernois was called Artillery Avenue back when this foundry was built. The c.1923 Sanborn map of the area shows Detroit Grinding Wheel Co. directly north across the train tracks, along with U.S. Radiator Co.'s foundry, the J.M. Cliffort Co. lumber yard, the Unique Brass Mfg. Co. machine shop, and all single-family houses in the lots to the south of here. Opposite from Atlas Foundry on Artillery (Livernois) was the Michigan Pressed Steel Co. (later to be occupied by McLouth Steel), and the small U.S. Bearing Co. plant was on the adjacent lot to the south.

All the military-themed street names in this area (such as Artillery, Dragoon, Sword, Bayonet, Cavalry, Wheelock, etc.) are of course due to the fact that Fort Wayne sat just a few blocks directly to the south of here. At the time when this foundry and this neighborhood were built, Fort Wayne was still a garrisoned army post, although not much was happening militarily back then. Today the Detroit Water Dept. has an office facility immediately next-door to this plant.


A snapshot from the earlier c.1910 Sanborn map shows that this lot where Atlas stands now was vacant, there were fewer houses in the area, and the only other factories standing were the small National Motor Castings Co. across Military Ave. to the east, Star Corundum Wheel Co., United Coal Yards Co. nearby, and a few older vacant buildings, "partly fallen in."

The 1914 Polk's Detroit City Directory listed Atlas Foundry at the location of the National Motor Castings Co. at the southeast corner of Military and the train tracks that was shown on the 1910 Sanborn map (two blocks to the east of this current building). A help-wanted ad posted by Atlas in the May 4th, 1910 Free Press for a "first class" oxy-acetylene welder seems to suggest that National Motor Castings Co. had moved out of the Military Ave. plant, and Atlas Foundry came into existence there in 1910.


A later article in the Detroit Free Press further suggests that by at least 1919 Atlas had already moved out of there and into this new building on Livernois. The article, "Union of Molders Enjoined by Court," tells of how Judge Dingeman granted an injunction against the officers of the International Molders union from "interfering with employees" at the Atlas Foundry on Artillery Avenue (Livernois) in April of 1919.


The company had not been a union shop since a previous strike in 1917. The union "served notice" to Atlas that it wanted them to institute an 8-hour workday, an 80 cent per hour minimum wage, and other conditions. The company refused, and the union picketed the plant. Several workmen submitted sworn affidavits that they were assaulted when they crossed the line. I did not find any subsequent articles describing the ultimate outcome of the strike.


Atlas Foundry Co. was a Detroit automotive supplier, although that might go without saying, given its location. Robert B. Crawford was named as its company president in a 1929 article, while another article names Robert C. Crawford as president; I'm not sure which one is correct, but in any case he died in 1931 and lived at 1422 Hubbard.


Robert Crawford's obituary says that he came from Scotland in 1902, arrived in Detroit in 1909, got a job as a moulder at the Detroit Foundry Co., and finally became president of the Atlas Foundry in 1916. He was an elder of Immanuel Presbyterian Church (at West Grand Boulevard & Porter), and was active in west side politics. Coincidentally there is a Crawford Street one block to the west of here, but it was already named by 1910 according to the Sanborn map, so most likely it was not named after the owners of this foundry.


Robert's son William B. Crawford took over the presidency and ownership of Atlas Foundry. He was nicknamed "Babe" Crawford, and according to his obituary he was "well-known in Michigan golf circles." Said to be one of the best senior golfers in the state, he had been president of the Detroit Golf Club and the Pine Lake Country Club. He was also an honorary member of the exclusive Detroit Athletic Club, and was "long affiliated" with University of Michigan athletics. He was a member of the Evans Scholarship Committee (which gives scholarships to caddies), the Golf Association of Michigan, and the One Hundred Club.


In the Fourth of July 1942 edition of the Free Press, a page was devoted to all of the local Detroit firms that had answered President Roosevelt's call to support the war effort. Atlas Foundry Co. had an ad that said even though most of the country's men were off fighting in the corners of the globe, "Those of us who are left back here at Atlas Foundry recognize full well our responsibility to those men," and pledged to do their best in "building the tools of war" so that they would be most effective in "speeding that day towards which we all look so eagerly," that of victory and peace.


Despite their own positive patriotic publicity, in 1950 Atlas Foundry Co. was named as a defendant in an antitrust suit amongst seven other foundries in Detroit, several of their officers, and the Gray Iron Foundries Association. The association and its members were charged with controlling iron prices, and Atlas was assessed a fine for its role in the scheme.


In 1960, a "white-hot geyser" of molten cast iron resulted in a 2-alarm fire at the foundry when it exploded from its mold on Friday, January 15, and was spread around a 40-foot by 80-foot section of the tarred wooden roof by a ventilation fan. Firemen gained control of the blaze within 15 minutes, but the roof was nearly destroyed. The accident most likely happened due to the presence of moisture within the mold during the pour according to workmen who were on the floor. Somehow no one was injured but the damage cost $5,000.


At some point the Crawfords left the Hubbard-Richard neighborhood and took up residence in the posh suburb of Birmingham, while continuing to operate their foundry in Delray. By 1980 however, the foundry was put in charge of a Mr. John McConnell; like Crawford he was another U of M graduate and past president of the American Foundry Men Society, who also lived in Birmingham.


The aging Mr. Crawford dissolved the company shortly thereafter, and the entire foundry was put up for auction on May 5th of 1981, including the land, equipment, and buildings. An ad in the Free Press proclaimed Atlas to be "an extremely flexible and modern jobbing foundry," and listed all of the assets still on site, including a Lindberg heavy-duty melting furnace system (installed in 1967) with two channel induction furnaces, which boasted a melt rate of 1,500lbs per hour. There was also a 2,000lb Ajax melting furnace system and a 650lb Multiductor induction furnace, a 5-Ton per hour sand reclamation system (installed in 1977), a few 25-Ton traveling bridge cranes manufactured by Detroit's own Northern Engineering Works, several different blowers, compressors, jolt squeeze machines, grinders, etc.


You can see a remnant of an old railroad spur in the floor here:


Mr. Crawford passed away at age 84, in January of 1987. He was buried in the family plot at Woodlawn Cemetery. Since then I imagine the foundry structures were used for long-term industrial storage or something along those lines, up until the present day.


With the coming of the Gordie Howe International Bridge, I assume this handsome 100-year-old foundry is doomed to meet the wrecking ball since the plans call for wiping out pretty much all of eastern Delray for the toll plaza. If the developers could have demolished Historic Fort Wayne too I'm sure they would have, since the modern development philosophy seems to be "always start with a clean slate" so as to avoid having to think very hard about integrating one's project into its environment. Thankfully federal ownership, historic designation, and the presence of Native American burial mounds keeps Fort Wayne safe from such a fate, but it will now be totally surrounded by the new bridge's redevelopment area, making it even more isolated.


Pretty soon this view (below) will be no more...Atlas Foundry is on the left, and McLouth Steel's old Detroit works is on the right, currently being demolished:

Image from Google Streetview

In this immediate area around the Atlas Foundry I have also explored the former Sybill Oil Inc., and the Ternstedt Plant. Here are some of my other posts that explore old foundries in Detroit:
Michigan Valve & Foundry Co.
Trussed Concrete Steel Co.
Detroit Gray Iron Foundry
Schwarz Foundry Co.
Federal-Mogul Forge
Roberts Brass Works


References:
Sanborn maps for Detroit, Vol. 5, Sheet 45 (1910)
Sanborn maps for Detroit, Vol. 5, Sheet 59, 76, 77 (1923)
Polk's Detroit City Directory (1914), p. 3068
The Michigan Alumnus, Volume 50 (1944), p. 445
"William Crawford, Owned Foundry," Detroit Free Press, January 27, 1987, p. 4C
"Fort Officers Found Guilty," Detroit Free Press, March 29, 1929, p. 2
"Industrial Chief Dies," Detroit Free Press, November 23, 1931, p. 8
"Union of Molders Enjoined by Court," Detroit Free Press, April 25, 1919, p. 5
"Hands Across the Seven Seas," Detroit Free Press, July 4, 1942, p. 18
"Auction, Atlas Foundry Co.," Detroit Free Press, April 26, 1981, p. 10E
"Irate Judge to Reopen Antitrust Iron Case," Detroit Free Press, July 29, 1950, p. 3
"John McConnell, Foundry Executive," Detroit Free Press, April 21, 1980, p. 8D
"Molten-Iron Blast Burns Foundry Roof," Detroit Free Press, January 16, 1960, p. 2

Gone Fishering

So, the Fisher Building.


Sexiest structure in Michigan, perhaps? Commonly hailed as "the largest art object in Detroit." As far as this city's name-brand skyscrapers go, it might be my favorite. Separate from the downtown skyline, the Fisher Building is a towering landmark that can be seen from almost anywhere in the city, and doesn't have a single bad side. Here it is seen from the Delray Junction, deep in Southwest Detroit, hovering almost as a mirage over the railroad tracks:


Here it is as seen from the top floor of the old stone barracks at Historic Fort Wayne:


I snooped around the Fisher Building back in 2004 when I was on my little crusade to access rooftops of non-abandoned skyscrapers, but I didn't get very far with it.

So recently I went on the Pure Detroit Tour For Suburban Baby Boomers to get pictures from the Fisher's upper floors—gasp!—Nailhed, the supposed great and exalted urbex0r ninja, forced to step out of the shadows of Gotham and ride in an elevator with soccer moms...?! Sue me. We all need a day off sometimes, even if it makes my website's stock slide a little. And I'm still in the midst of renovating my house, so nailhed.com is going to have to endure a little "light reading" for awhile.


When they first started doing these tours I think they went to the 26th floor or something (which would be two from the top), then it was like the 22nd, and now if I recall correctly it is the 19th. Not sure what's going on with that, but there is still a lot to be said for the view from the Fisher Building's 19th floor, as you will soon see.

Designated a National Historic Landmark, and often called "Detroit's largest art object," the Fisher Building is certainly one of the most eye-catching structures in the Motor City.


It just seems to have a magnetism about it that makes one want to look at it. Whenever it is visible on the city skyline it draws the eye, resembling a sort of far-off beacon, away from downtown; a slick, art-deco sentinel embodying modernity, human achievement, and civic triumph, always appearing to be at the center of whatever it is that you happen to want to be a part of.


In fact, I'm sipping an adult beverage and gazing at it through my back bedroom window right now as I type this.

Since I spent a few years living in the shadow of the Fisher Building, and even though I've been inside it millions of times already, I figured we could walk over there one day and go try the tour.


But first, a couple photos from the lobby, for those of you who might not have ever had the pleasure of seeing the inside. By the way, the lobby / concourse is open to the public during normal business hours; you can stop in and see it whenever you want. There are little shops, and cafes.


It was designed by legendary Detroit factory architect Albert Kahn and funded by the Fisher Brothers (of the Fisher Body Co.), who you should recall made their fortune by becoming the auto body suppliers for General Motors, and who made year-round automobile travel possible by mass producing the first fully-enclosed auto body. You may recall I have already written extensively about their business in my posts exploring the Fisher Body Plant #21 and Fisher Body Plant #10.


The building opened in 1928, and was not only a landmark of commerce, but it was designed to be a philanthropic "gift" or legacy to the people of Detroit, who would presumably benefit from having such a handsome architectural masterpiece in their city.


They chose the best location, the best materials, the most talented sculptors, modelers, decorators, and craftsmen for the project, and they hired the best architect to bring it all together—Albert Kahn. It cost the Fishers $9 million back then to build this temple of Art Deco, since they told Kahn that money was no object, and not to hold back on anything. Under that great architect's guiding hand local Cranbrook Institute artists worked alongside itinerate European artisans to produce a true masterpiece. Much better than the failing Trump Tower—tremendous, okay?


Kahn's original plan was to make the building much larger, with three towers connected by a central concourse. The central tower was to be no less than 60 stories tall, while the two flanking towers would be 28 stories, and the building's footprint would have stretched all the way to 3rd Avenue.

As you know they only ended up building this one tower at 2nd Avenue, because the Great Depression just so happened to put a sudden damper on the Fisher Brothers' grandiose plans. Had it been completed as envisioned, it would have been the largest commercial building in the world—a title that the General Motors Building across the street claimed runner-up to a few years earlier.


But even the highest-caliber architectural landmarks are subject to decay, in Detroit...


...The streaks on the ceiling in that photo indicate that there was water damage coming from somewhere at one point. The Fisher Building has needed restoration work for a long time—but hey, welcome to Detroit. Thankfully it is finally getting some attention.


The Fisher Building's sleek exterior design was also modeled closely after Michigan architect Eliel Saarinen's contemporary "Tribune Tower" drawing, which at the time was considered *the* hottest new concept in designing modern skyscrapers.


When the final tally was complete, 25% of the construction cost was spent on art work and luxury materials such as goldleaf, bronze, and 40 types of exotic marble quarried in Africa, Italy, and several places in the U.S.


And since it was built by auto industry barons, what could be more fitting than to add an attached parking garage so as to enable its tenants and visitors to come to work, frequent the many shops, eateries, and business offices, or even catch a show at the Fisher Theater without ever having to go outside? In that sense it presaged the suburban mall concept of putting everything under one giant roof, out away from the traditional downtown commercial district.

There was even a day-care center for the white collar executives to drop their kids off, and two pedestrian tunnels connecting the building to both the General Motors Headquarters, and the Albert Kahn Building across the street, further affirming that no American should ever have to go outside.


The Fisher Building is also home to the studios of AM760 WJR, one of the oldest and most powerful radio stations in the United States. At night it can be heard throughout most of the Midwest, and eastern North America. Just as the world's first commercial radio station, WWJ, was the offspring of the Detroit News, so too was WJR the offspring of its rival, the Detroit Free Press (WWJ began broadcasting in 1920, and WJR began two years later).

WJR did not start out in the Fisher Building however, it began broadcasting from the Detroit Free Press Building on Lafayette downtown, and then moved to the top of the Book-Cadillac Hotel in 1925. In 1928 the station moved here and began using the slogan, “Broadcasting from the Golden Tower of the Fisher Building," and by 1935 obtained FCC permission to broadcast at "50,000 Watts of Power," which is where they achieved their huge signal radius, soon giving birth to the nickname "The Great Voice of the Great Lakes."


WJR is probably best known for its long-held broadcast rights to Detroit Tigers baseball games, and the voice of legendary sports commentator Ernie Harwell. Today's programming schedule is dominated by nationally-syndicated right wing conservative talk shows, but WJR is also known as the flagship station of Detroit radio personality Mitch Albom.

You may recall that I wrote recently about Spikehorn Meyers, the "bear man of Michigan," who kept bears as pets and ran a petting zoo up in Clare County. He was pretty famous back in the 1950s, and according to one article he came here to the Fisher Building with his bears to do an on-air interview at WJR Studios. Well he was only supposed to bring one bear to the interview and people were a little freaked out, especially when the one named Bruno escaped. Apparently he got into an elevator and ended up on the floor above the studio, causing a bit of a panic in the building, which might've looked something like this.


Those chandeliers are each about as big as a Buick, and weigh just as much. The brass and / or bronze metalwork in the building is off the chain as well:


Even the radiator grilles are too slick:


These glass tile mosaics are found in the central lobby:


Finally—up in the tower...the real reason for this post. This is a typical elevator lobby on one of the upper floors. Unless you have a key to one of the offices, this is generally as far as you can get just wandering around on your own; there aren't any windows in the public areas.


But today, the doors were unlocked...


I wouldn't mind having a writing desk here in this corner... In fact, why not have a few writing desks sprinkled in various tall buildings across the city, where I can pop in on a whim when the feeling strikes me? Perhaps a little mini-bar as well? Stocked with fine cognac?


Obviously the large building occupying most of the shot is the old General Motors Building, once the headquarters of the largest corporation in the world:


It was originally called the "Durant Building," named after the ill-fated founder of General Motors.


Here's an awesome view directly down Second Avenue, to Cass Park, and the Masonic Temple:


Ambassador Bridge, Roosevelt Warehouse, Ste. Anne's Church, and Michigan Central Terminal:


Looking out East Grand Boulevard toward Milwaukee Junction and Hamtramck:


The New Center One Building below, with one of the Fisher Building's many balconies in view...


East Grand Boulevard, leading to the vast GM Poletown Assembly Plant, with the Packard Plant visible to the upper right:


The Packard Plant in the distance, Fisher Body #37, and the Fairmont Creamery at center:


Lake St. Clair, and the lower east side, as seen over the cornice of the old GM Building:


A view of Hamtramck, including the landmark St. Florian's Church...the blue buildings were once part of the Chevrolet Gear & Axle Plant...in the foreground, the fone kompany's old Bethune Street central office, sporting it's new blue "Death Star" evil corporate logo:


Fisher Body Plant #21, #23, and the Grand Trunk Cold Storage Warehouse...off in the distance, Chrysler's Mack Avenue Stamping Plant:


A closer look at Second Avenue, one of my favorite arteries to drive through the center-city:


The tall building on the right in the next photo is the Albert Kahn Building (originally named the New Center Building). It has long been the headquarters of the Albert Kahn Associates architectural firm, and it is one of my other favorite buildings in the city.

According to a Free Press article, the New Center Building was built as sort of a "consolation prize" when the Depression caused the Fisher brothers' plans for their three-towered 60-story Fisher Building to be abbreviated. They and Albert Kahn went forward with the New Center Building project in 1930 "to help ease the effects of the Depression by putting Detroiters to work," and as an expression of the Fisher brothers' belief that despite the minor setback of the Great Depression Detroit would continue to infinitely expand and flourish.


And here are some of the aforementioned soccer moms—hey wait, I know those people... Yes, even the great masked explorer has family Sunday-Fundays once in awhile.


The Fisher Garage, probably the snazziest parking structure ever built (not that that's saying much):


I suggested earlier that the Fisher Building was sort of the prototype of the suburban mall; so too was its 11-story parking garage a prototype of today's modern parking structure, a basic pattern that is still followed today. Albert Kahn's idea of using a twin set of ramps (one up, one down) for cars to access the upper floors was revolutionary at the time because it was a real space-saver and much quicker than an elevator system, as in other primitive parking structures. Obviously the typical parking structure of today is almost identical to the typical reinforced concrete automotive factory that Kahn had been designing since the 1900s, with the exception of the ramps. Which leads me to wonder whether the ramp in the Packard Plant's northernmost, last building (built in 1922) was not an early predecessor to those in the Fisher Building Garage? Detroit was obviously the pioneer in developing parking garages; I covered another interesting aspect of this history in an older post: The World's First Underground Parking Garage

Here are the super cool original doors to the parking garage, facing Lothrop Street...that's iron-studded oak, by the way; almost as impervious as the doors of Fort Wayne:


Pallister Court, Bethune Court, Seward Street, and a few other nice features of the Virginia Park neighborhood, with the Lodge Expressway cutting through:


The former NaBisCo Building (now U-Haul), with the Pere Marquette Railroad stretching out beyond it toward the suburbs:


On the right you can see some of the structures along Commonwealth Street that I explored in another post. If you look close, you can see a group of sketchy-looking ruffians walking down one of the access ramps between the tracks...possibly one of those nefarious graffiti gangs I've heard so much about:


Southwest Detroit, the blast furnaces of Zug Island, the sewage treatment plant, and—I think—the cooling towers of Fermi II nuclear power plant can be spotted way down in Monroe County:


With this slightly angled view from the southwest corner of the tower, we can see a bit of the Argonaut Building, also originally built by GM as part of their world headquarters campus:


The Fisher Building, General Motors Building, and Argonaut Building were all designed by Albert Kahn, and for decades formed the nucleus of the world's largest corporation during the height of Detroit's power.




A view of West Grand Boulevard, as it begins its zig-zagging trek across what used to define the outer reaches of the city in the days of Hazen Pingree:


Henry Ford Hospital and Lee Plaza come into sharper focus with this zoomed-in view, plus a big yellow construction crane currently engaged in building another one of those fugly "Developer Modern"-style "mixed use developments" that are currently taking over our urban areas all across North America:


The church is the Boulevard Temple Methodist Episcopal Church:


Oh look, another parking garage...actually I watched a pretty kickass Weird Al concert from that parking garage once:


All kinds of grotesquely vacant land covered by parking lots that are empty 90% of the time...viva Detroit:


I guess having the 40+ different kinds of exotic marble in the building just wasn't lavish enough for some people, so they added leopard-print carpet to their office suite:


Photo's blurry because I was gagging myself with a spoon.


Wellp, here I am back at home, chilling on the porch, gazing at the upper details of the stone tower basking in golden evening rays...


One day I'd like to check out that attic:


A super-closeup on the very tip-top reveals that there are a few gargoyles up there...


The building remained in the Fisher family until 1974, when it was sold to a real-estate firm by the three remaining Fisher Brothers. It recently was sold again (along with the Albert Kahn Building) for a paltry $12.2 Million.



References:
Buildings of Michigan, by Kathryn B. Eckert, p. 93-94
Buildings of Detroit, by W. Hawkins Ferry
AIA Guide to Detroit Architecture, by Hill & Gallagher, p. 176, 178
Art Deco In Detroit, by Savage & Kowalski, p. 10-11
https://www.nps.gov/nr/travel/detroit/d31.htm
https://detroithistorical.org/learn/encyclopedia-of-detroit/fisher-building
https://detroithistorical.org/learn/encyclopedia-of-detroit/wjr-760-am
https://www.freep.com/story/news/2015/08/31/detroit-fisher-building/71460314/
http://www.record-eagle.com/news/lifestyles/lifelines-bear-man-s-legend-carries-on-years-later/article_a5d5d0ab-b4da-5355-9642-8f6d718e0c68.html